Here's a cut-and-dry visual of inflation if there ever was one: the Everything 89¢ store on the Black Horse Pike in Egg Harbor Township is now Everything 99¢.

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And while the increase is merely a dime on paper and seemingly not that big of a deal, that ten-cent increase represents an approximate 11% jump in prices.

Simply put, if you spent $8.90 for ten items there last week, you will now spend $9.90 for those same ten things today.

If you are trying to make every nickle and dime stretch as far as it can, your budget just got that much tighter.

The 89¢ store in Egg Harbor Township, NJ, is now 99¢ - Photo: Chris Coleman
The 89¢ store in Egg Harbor Township, NJ, is now 99¢ - Photo: Chris Coleman
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Look at it this way: if regular unleaded gas is $3.39/gallon today and the price at the pump jumped 11% overnight, you would be paying $3.77/gallon tomorrow and it would be the lead story on every TV newscast.

What's old is new again

If you remember when this store first opened, their prices were set at 99¢ -- that was quite a few years ago.

As I recall, Dollar Tree opened right behind them and then they lowered their prices to 69¢.

Everything 89-centers, formerly Everything 79-cents, in Egg Harbor Township NJ - Photo: Chris Coleman
Everything 89-centers, formerly Everything 79-cents, in Egg Harbor Township NJ - Photo: Chris Coleman
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Over time, 69¢ became 79¢ and then during the summer of 2021, 79¢ became 89¢.

The Everything 79-cents store on the Black Horse PIke in Egg Harbor Township NJ is now Everything 89-cents. This picture was taken on July 9, 2021, as the store was in the process of changing their signs. - Photo: Chris Coleman
The Everything 79-cents store on the Black Horse PIke in Egg Harbor Township NJ is now Everything 89-cents. This picture was taken on July 9, 2021, as the store was in the process of changing their signs. - Photo: Chris Coleman
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Holding back inflation

I do have to give credit where credit is due: the price of everything has gone up over the past 18 months. However, this store managed to stay at the same price-point for the past year and a half. Not too many businesses can say that.

And note that this article is in no way intended to be a negative story directed at a local business. The point is, this is a clear representation of how we are all paying more for just about everything, as if you needed yet another reminder.

This example just happens to be in big, red numbers on the front of a building that you may drive past everyday.

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